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FRONT LINE, DIGITAL-FIRST PUBLIC RELATIONS


WE GET OUR HANDS DIRTY IMPLEMENTING WINNING STRATEGIES. AT THE SAME TIME, WE'RE TEACHING OUR CLIENTS WHY IT WORKS.

FULL-SERVICE CAMPAIGNS


For years we've worked across the nation to redefine public relations with a digital first philosophy. If you're an organization or brand with a reputation that could use help, or if legislative or regulatory threats are on the horizon - this is for you.

The Most Powerful Force in Politics - an Educated Citizenry

At CTA, our reputation in the digital communications field was built on one key principle – the power of an informed citizenry. 


Since our inception, we've partnered with a diverse range of clients, tackling projects of every scale and nature. Our mission is to support legislation that benefits both businesses and the public while staunchly opposing policies that favor special interests, overstep boundaries, or impose excessive taxation.


Our client portfolio spans businesses of all sizes, national and state trade associations, and issue advocacy groups. Whether you need a comprehensive campaign or seamless integration with your existing team, we've got you covered. 


We thrive on the challenge of educating the public on complex issues, but our true magic lies in harnessing public opinion to drive the policy debate. Simply put, when it comes to this craft, there's no one better.


While South Carolina is our home base, we've extended our reach to statehouses across the nation, from Raleigh and Atlanta to Sacramento. Thanks to our extensive experience, we can seamlessly integrate with your local team, taking their lead and executing a digital campaign as if we were on-site.


Our latest case studies are in the final stages, but if you've read this far, why not schedule a meeting to delve into the specifics? We don't charge for these sessions because we're committed to showcasing the incredible potential of digital advocacy.


Ready to harness the power of digital advocacy? Schedule a meeting with us today!



Now is the time to be protecting your brand and your customers

In the early 20th century, Winston Churchill proclaimed that a lie would travel halfway around the world before the truth could even put on its pants in the morning. If that was the case back then, imagine the challenge today. 


The only way to stay ahead is to start now - before the lies. Your reputation is on the line. What's it truly worth to you?


Brand reputation often ends up as the neglected part of a business communication strategy. Yet, time and again, businesses find themselves in our office dealing with full-blown crises. It's a costly oversight to dismiss its importance. Hoping for the best isn't a strategy.


At CTA, we're here to change that. The risks to shareholder value, customer loyalty, talent attraction, and more are simply too significant to ignore. YOU define your brand, or someone else will do it for you. Don't leave it to chance. 


Let's craft a 360-degree plan for your brand reputation that not only shields you from attacks but also fortifies your relationship with customers. It can even become a sales funnel without the need for extensive marketing efforts.


If you've found your way here, you recognize the importance. We've made it effortless, and it won't cost you a thing. We want to get to know you and, in return, provide you with a strategy that's crystal clear. 


Our promise is that it will be effective and align with your bottom line.


Now is the time to take action. Get in touch and let's talk specifics.


Don't Panic! Remember the first rule of holes...

Stop digging!


When your business is in the midst of a crisis, it's not the ideal time to start thinking about crisis management. 


The best time? Right now.


Before the ominous shadow of an emergency even approaches your doorstep, proactive brand reputation work should be in progress. It's this work that shields you from the most severe attacks and provides the breathing room you need to navigate a crisis effectively. A well-defined plan should also be in place—one that everyone in your organization has agreed to follow. In the midst of a crisis, your involvement might cloud your judgment. 


It's akin to the rule of holes—your instincts could lead to digging yourself deeper.


If you haven't made that preemptive call to our team and find yourself in a crisis, fear not. We can still be of assistance. Every crisis is unique, but we've encountered a multitude of them. 


Sometimes, it's not as straightforward as throwing a ladder down into the hole. More often than not, you need someone who's been down that hole before, and 

who knows the way out.


From inception to resolution, our seasoned team will work alongside you, crafting a real-time, customized plan to mitigate the crisis, shift public opinion, and, if possible, transform disaster into opportunity. When the pressure is on, that's when we excel.


Our comprehensive services encompass everything from honing the right message to providing media training and managing press interactions. We monitor social media channels and employ targeted advertising to engage crucial audiences through digital platforms. With us by your side, you'll always have the support you need.


Don't Wait for Your Business to Burn to Call Us for Crisis Management. Act Now.

Digital is your doorway to the world. It is also the world's doorway to you.

Your business must have a plan for engaging the public online. If you're not actively defining your brand, some one will. Want to know more? Setting up a conversation just takes a couple clicks.

EXECUTIVE TRAININGs & WorkShops


This isn't a lunch 'n learn or a TED Talk where a speaker spends an hour talking about things that only ten of you will remember ten percent of what was said ten minutes after it is over. This is real and tailored to your business. Your team will be engaged because the end depends on them.

The internet has brought the consumer into your inner-office. It's not just your product. They want to know:


  • Are you are a company doing good;
  • Are you cheating the system; and
  • Will they regret doing business with you?


This is happening long before a crisis even arises. Let not even start with how politics and government overreach is poisoning the well.  It's more than likely that your leadership team could use some help navigating this new reality.


We can build a course just for you. Read on below and then send us a message.


 Tailored to fit your real world business.

For years, Michael Rentiers has met with any business group ranging from five people in the boardroom closet to auditoriums seating thousands, to teach the importance of digital PR and how businesses should be connecting with the public. Building on that approach, we've developed a series of workshops that can be tailored to your specific need and delivered at your location, with your team. When it's over, they will have actionable items to carry forward in preparing your company for success.


These are super popular - ranging from introductory to intensive training - all with real-world examples and presented by one of the most experienced communications professionals. We promise that your team will leave with twenty years of experience and a plan of action in hand and ready to implement.


Presenting to PR Association a SeaWorld Case Study

Teaching your team how to take action.

POPULAR TOPICS:

  • Introduction to Digital Public Relations
  • Brand Reputation & ROI
  • Crisis Management & Preparation
  • Cancel Culture & Social Media
  • Developing Modern Policies for Employees Online
  • Court of Law vs Court of Public Opinion (Legal/Comms)
  • Situational Awareness: Spotting Dangerous Trends
  • Executive Leadership: Internal Awareness
  • Corporate PR Staff: Your Time to Shine
  • Crisis Response Live Drill
  • Onsite Media Training


*Topics & duration are customizable. Length of time depends on number of topics covered, breakout sessions, live drills, and media training. Prices will vary based on time.


À la carte

OUR SERVICES, AT YOUR SERVICE


The beauty is in the simplicity. An array of services for you to select from - pick only what you need. We discuss the monthly output and you pay for what you want and nothing more.

Graphic Design

Great design is an art and a science. A good designer can turn it all into magic by taking an idea from your imagination and making it real. We're fortunate to work with a stable of the best around. No matter your needs - big or small, print or online - let us give you the WOW factor.

Videography

Video dominates the internet and the quality that used to cost tens of thousands of dollars can now be shot from an iPhone. But great video still requires a professional touch. From scripting a compelling shot list, shooting with the right light and background, to sharp editing and effects - we can take your video from the same old thing to something sharable across the net - without breaking the bank.

Digital Advertising

Digital has so far outstripped TV that we're now using digital tools to buy TV ads. If it's persuasion, informative, brand-building or selling a product, if digital isn't leading your ad budget, then you are wasting money. Expansive audience targeting allows for a more efficient use of your money, and leads to a higher conversion rate. Additionally, we receive valuable data and analytics that can be used to continually improve and optimize campaigns. Let us show you how it works. 

 From traditional to digital, we've got extensive experience in everything we offer. You get the price you need without sacrificing the quality we are known for.

Website Development

Everyone needs a website, but it doesn't have to break the bank and it should be easy to use.  We have a team of highly skilled designers and developers that use open source platforms to create visually stunning and highly functional websites at an affordable price. We create custom solutions, tailored to your specific needs. Whether you need a simple advocacy website or a complex e-commerce platform, we'll make sure you achieve your business goals o time and budget. Ask us for examples or schedule a meeting!

Copy Writing

Great copywriting is a vital part of any effective communication strategy. However, developing the necessary skills and expertise can be a costly and time-consuming process. That's where our white labeling services come in. By partnering with us, you can offer your clients comprehensive and specialized copywriting services without the need to invest in additional staff or resources. Our team of experts will work closely with you to ensure that your clients' needs are met, and their expectations exceeded. Whether you need compelling blog posts, attention-grabbing headlines, or persuasive sales copy, our experienced copywriters can deliver the quality content your clients demand. Trust us to be your partner in providing high-quality copywriting services that enhance your clients' communication strategies and build your reputation in the market.

Strategic Planning

At the heart of any good PR effort is a wek thought out tailored strategy and plan for execution. We provide experience to companies seeking to navigate the complex, and often chaotic, landscape of public relations, brand reputation, and crisis management. Our team is dedicated to helping craft a robust PR plan that aligns with your business goals and values. With a focus on innovation and adaptability, we'll work closely with you to tailor our services to meet your unique needs, ensuring that your brand's message is communicated effectively and authentically to your target audience."

MEDIA TRAINING/OUTREACH

 Media exposure can make or break a company's reputation. That's why any executive who is public facing receives media training. Additionally you need a proactive plan for dealing with the media before you hit the spotlight. It's a huge miss to not build strong relationships with journalists who cover your industry.

Our media training will teach your leadership how to communicate their message clearly and concisely, handle tough questions, and deliver an engaging interview that hits the mark. We also teach you how to build relationships with journalists, become credible sources, and get positive mentions in news coverage.  Ultimately, the importance of executive media training and building relationships with journalists cannot be overstated, as it can provide significant benefits to a company's  overall success.

STRATEGIC COMMUNICATIONS

If you truly want to hold sway on a particular public policy debate or legislative vote, our grassroots advocacy organizing services can help you do just that. We've been doing this before social media was a thing, from mobilizing groups of activists who can contact elected officials to activating important influencers to speak out in interviews, write editorials, and more.


We have a strong reputation in South Carolina for issue advocacy and grassroots organizing. We know what it takes to get results. Whether you're looking to push for legislative change or raise awareness on a particular issue, we can help you develop a strategic plan and engage with the right people to make a real difference.

WHITE LABEL SERVICES

We understand the importance of delivering an evolving skillset, tailored to each client's need. We also understand how costly that is to do on your own. That's why we're excited to offer our white labeling services for businesses looking to expand their offerings in graphic design, digital communications, social media management, copywriting, grassroots advocacy, and local influencer organization.


By partnering with us, you can provide your clients with comprehensive and specialized services without the hassle of hiring additional staff or investing in the necessary infrastructure. Our team of experts will work closely with you to ensure that your clients' needs are met, and their expectations exceeded.  We're proud of our reputation for always coming through no matter how tough the ask,

WE WANT TO MEET YOU!


See something interesting? We know there's a lot we offer. We want you to understand how our services help your specific business. So let's meet and talk about it. We're people persons even though we spend a lot of time communicating online. Nothing beats being able shake hands and make eye contact when doing business. If you've made it this far - let's schedule a meeting - just click an option below - its free and easy,

EMAIL US

The best way for us to set up a meeting, or for specific questions, is for you to click the icon and we'll get started right away.

GIVE US CALL

If you prefer, give us a call by clicking the icon above on mobile or dialing the number in the footer below. Make sure to leave a message if you get the voice mail.

SUBSCRIBE

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