WHY FEAR THE POWER OF PUBLC OPINION WHEN YOU CAN HARNESS IT INSTEAD?

Michael Rentiers Bio Image

A New Agency, Designed For You

In today's always-on world, a PR plan is mission-critical. Bad PR costs billions annually, with businesses contributing many self-inflicted zeroes to that number. Fear of change and cost kills the chance to modernize PR. CTA was built for this – to champion new strategies based on my experience and do it on a budget. Time to get in the game.


We offer award-winning turnkey campaigns for issue advocacy, brand reputation, and crisis management. We also offer individual services from our menu of digital and traditional products – flexible to fit your needs.


**Unique to CTA** – we offer executive workshops on modern public relations. We distill two decades of experience, lessons from inside major PR events, plus insight from other national PR pros into actionable workshops. You choose. We tailor. I deliver, and you learn. Your team walks away prepared to act.


Whatever you need, CTA can help. Over 24 years, my record is clear: calm under fire, innovative strategy, career-defining content, and delivering a winning move. When the game is on the line, winners call for the ball. Your call – a decision to take action.

A New Agency, Designed For You

In today's always-on world, budgeting for PR is mission critical. The damage to domestic companies from bad PR reaches into the  billions per year. Yet we still only pay lip service to digital-first PR because of the perceived cost.  Hope is not a strategy and the math is telling you to get in the game.


And that's why I created CTA - to do quality, proactive PR while looking out for your bottom line. No more sitting on the sidelines.


Our core services are the award-winning campaigns - issue advocacy, brand reputation, and crisis management - that many of you know.  We've also added products to address the business community's need for cost-savings, like an à la carte menu of our best services - digital & traditional - for clients to choose specific services & production levels to fit a budget. Same high quality at your price.


I'm excited about a new product that is unique to CTA. We offering a slate of customizable workshops that will teach your team what digital-first PR is, how it is effective, and how your team can implement a real strategy. This is two decades of experience in politics, public affairs and crisis communications, wins and losses, distilled into actionable lessons tailored for you. This is no lunch 'n learn. This a must see.


For 24 years, I've stood strong in crisis, produced career-defining content, & have always found one more walk-off swing. MY record sells itself and we're ready to get to work.


You might be thinking about defining your brand today, but tomorrow it could be a crisis. The question is - are you willing to take action?

FULL-SERVICE CAMPAIGNS & WORKSHOPS

Our core services are turnkey campaigns desiged for you, managed buy us. Our executive workshops deliver over twenty years of experience to your team so that they are prepared to meeting any challege.

We affect policy debates by shaping and directing public opinion. If you have a legislative or regulatory issue that could impact your business -hit the button below.

Is it a bad time to build  a brand? Not if you're proactive.  We know how to harness public opinion, so you don't have to fear it. Don't make this an afterthought.

Crisis is terrifying. Have a plan, hire an experienced manager, and execute the first rule of holes and stop digging. Don't go it alone, it can get worse. We've been there, let us help.

 I used to speak in any closet where I could teach executives how effective digital can be. Now we're in the boardroom with the kitchen sink to teach you how to get it done.

 PREMIUM SERVICES, À LA CARTE

Together we can create specific program to meet your goals and bottom line!

GRAPHIC DESIGN

Having kick-ass designers on your team means anything is possible. If you can dream it, we can turn it into reality. It's not just about digital design – we're skilled in layout design, print-ready products, banners, and more. Whatever design you need, let us help you stand out.

VIDEOGRAPHY/EDITING

Expecting high-definition quality for digital and social content is the norm. You no longer need a video team and editing bays to produve award winnign video. We done it for national fortune 500 companies - saving them more than money. We bring you top-notch shots, expert editing, and stunning effects that won't break the bank. Whether you require on-site filming or seamless editing, we've got you covered.. 

Website Development

If your toaster has internet access, then your business absolutely needs a modern and functional website. Creating an impressive, user-friendly site doesn't have to be costly. A website should be beautiful, but more importantly, it should serve a purpose, be modular, and easy to update. Allow us to show you how it's done.

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Click the button for more information about these core services and many others.  Each is available to you as needed, saving you time and money.

MEDIA RELATIONS

The media isn't your adversary, and journalists are human too. While the digital age may have changed their reach, their influence remains significant. Gain insight into how to leverage earned media in the digital world. We provide your team with  complete strategies including, interview training, early outreach, and mastering the art of the 21st-century pitch. Let us help you master this essential skill.

DIGITAL ADVERTISING

No more single ads and a prayer that it works. We're talking five different ads tailored for diverse audiences, and tested for effectiveness.  We believe in targeted engagement that speaks directly to your audience's interests and needs. With our expertise, you'll be investing in ads that are engineered to resonate, driving not only clicks but also measurable return on investment. Let us guide you through strategic digital advertising and help you achieve results that truly matter.

Grassroots & Influencers

Our roots are in grassroots movements and local influencers, from the days of dial-up internet. We've nurtured our connections into a powerful influence-building tool. Whether you're organizing legislative contacts at the grassroots level or seeking influencers to publish editorials, give us a call.

NEWS & OPINION

Commentary worth reading...probably. We say things you'll find interesting. What could go wrong?

Remembering My Friend, Greg Foster

By Michael Rentiers • 08 May, 2023
For roughly twenty years, Greg Foster was my colleague. He was my friend. I mourn his death, but more importantly, I am here to write about his life.

All you need to know for a happy life was written on a poster in school.

By Michael Rentiers • 13 Sep, 2022
Don't forget — life's short; enjoy the ride, it can always be worse. Embrace the suck, but look both ways first, and always hold hands with your battle buddy. Treat weird people like yourself, but don't eat the candy.

Homeless Warrior: Surviving the Street with A Vietnam Vet

By Michael Rentiers • 11 Jun, 2022
Every day you can spot multiple homeless Vietnam Veterans, but we choose to not see them. Many just need a lift out of the hole. Been there, so this is what I do.

Everyone Loves to Write a Bio

By Michael Rentiers • 18 May, 2022
We all share in the trauma of having to cringe through writing a professional bio so we all give each other a pass when we read them and yawn. But why do that? We all read bios at some time for some important reason. So why not stick out and be memorable. I can’t get rid of the cringe but I can show you how I approached my Linkedn Bio. The whole thing is below and my approach was to forget the technical and go with passionate writing. Instead of listing jobs, show what you’ve learned. A client isn’t going to care that it’s informal if they are inspired. Isn’t that what counts? You can always link a CV for all you just wading into the baby pool. Let’s go for a ride.

Dirtiest Word in Politics: Compromise

By Michael Rentiers • 20 Mar, 2022
How many of you are politically engaged and have bad-mouthed a politician in your party for being open to compromise?

LA Sheriff’s Office: Gangs, Tatts & Death — Oh My!

By Michael Rentiers • 08 Oct, 2021
Who the Hell is watching the watchmen?

Where have all the conservatives gone?

By Michael Rentiers • 22 Sep, 2021
Hello, my name is Michael, and I am a conservative.
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